What is an Influencer Marketing API?
Programmatic access to influencer profiles, engagement metrics, and audience insights—built for developers, agencies, and SaaS teams.
Definition
An Influencer Marketing API is a system that provides programmatic access to influencer data such as profiles, engagement metrics, and audience insights. Instead of manual research or brittle scrapers, your application queries a maintained dataset via REST endpoints with predictable JSON responses.
How it works
Query dataset
Access 400M+ creator profiles via REST.
Apply filters
Category, engagement, followers, platform.
Get JSON results
Structured responses for any language.
Integrate
Embed in SaaS, dashboards, or automation.
Why This API Exists
Manual influencer discovery does not scale.
Creators are spread across platforms, data is inconsistent, and scraping breaks frequently due to platform changes and restrictions.
This API solves that by providing structured, queryable influencer data for production use.
Discovery API vs Raw API
Most products use Discovery for search and vetting; Raw API adds live TikTok and YouTube feeds when you need real-time content.
Discovery API
Search 400M+ creators with filters, audience demographics, engagement metrics, overlap matrices, and white-label PDF reports—built for discovery engines and vetting workflows.
Search API docs →Raw API
Live, unfiltered TikTok and YouTube data—posts, comments, follower lists, and performance metrics. Ideal for monitoring, enrichment, and dashboards that need up-to-the-second accuracy.
Raw API reference →Use cases
Example response
Typical fields returned by search or profile endpoints.
{
"id": "creator_123",
"username": "fitness.creator",
"followers": 128400,
"engagement_rate": 3.9,
"category": "fitness",
"platform": "instagram"
}API pricing
From $399 per month
No annual commitment. Includes 400M+ profiles, discovery and analytics endpoints, white-label options, and dedicated onboarding support.
See full API overviewWhy Choose Influencify API?
Enterprise-grade influencer data infrastructure with unmatched coverage and reliability
Profiles
Starting price
JSON API